Allison Rose Moss
Allison Rose Moss (COM’01) of Santa Monica, Calif., has spent her career developing and marketing beauty products for large brands, such as Lancôme, L’Oréal, and Jurlique. She eventually followed her heart to the more natural side of beauty, focusing on nontoxic products, but the one she couldn’t find a good solution for was deodorant. So she hooked up with a green chemist and decided to do it herself: type:A deodorant launched in April 2018. A month after launching on her e-commerce site, www.typeadeodorant.com, she launched at Credo Beauty; this fall type:A will be available at Fab Fit Fun as well. Inc. magazine online named type:A one of the brands everyone will be trying in 2019, and US Weekly awarded type:A in the 2018 Best Hair and Makeup Products.
From the Fall 2018 issue.